Juicy Couture
Set Design
Floral Design
Creative
Concept & Set
Concept & Set
Concept & Set
Concept & Set
Concept & Set
Concept & Set
Concept & Set
Concept & Set

For the iconic brand, Juicy Couture, we wanted to create a set that was reminiscent of a y2k slumber party... with a punk edge.

The end result included a backdrop of draped pink satin, a custom leopard print plinth and matching mirror and gothic-inspired floral displays. Details included ribbon-trimmed serving plates, diamanté chains and accessories and baroque-style pedestals filled with blingy sweets and treats.

Juicy Couture
Juicy Couture
Juicy Couture
Juicy Couture

May 2024

In this project, Paradiso held responsibility for Creative Direction, Set Design and Floral Design.

Creative Direction, Set Design + Floral Design: Paradiso Studio

Client: Juicy Couture/ICONIC

Event Production: ICONIC

Photography: Simona Paulina